The Story Of NOW 100 Artists

Everyone remembers their first NOW album, right? That double vinyl or cassette tape from way back in ’83 kicked off something huge. For over 30 years, NOW’s been the go-to for all the biggest pop hits—the good, the bad, and the *what were we thinking?* ones.

Now they’re dropping the 100th album, and this book’s gonna take you through all the wildest moments—4,000+ artists, from Phil Collins doing his thing to Lady Gaga being… well, Lady Gaga. It’s packed with weird trivia and those *”no way!”* facts you’ll wanna tell everyone about. So grab your headphones and crank it up—this nostalgia trip’s about to get loud.

**About the Author:**
Michael Mulligan grew up near Southend-on-Sea, where he blew his pocket money on Alice Cooper’s *”School’s Out”* (solid choice). As a teen, he was *that guy* buying five music mags a week just to flex on the crosswords.

By the time NOW 17 rolled around, he’d landed a gig at a record shop. Twenty-five years later, he’s dug through label archives, hunted down forgotten bangers, and once made Kylie Minogue chuckle (photo proof exists, though she *might* have just been nice). These days, he’s in north London drowning in records, tolerated by his wife, and outnumbered by cats.